Increases the word count. Adds less than zero value.
Usually found in press releases. Closely related to the dreaded corporate gobbledygook disease (sorta like brothers).
We’re Great!We’re ( or insert company exec name) great!” “Our company is great.”
“Our customers love us.”
“Industry analysts love us.”
"We're SO EXCITED to be working with them."
Here’s a 2-minute cartoon video that describes Frankenquoting pretty well.
Frankenquote Memorialized in a Snapshot
That was crude, wasn't it? I tried to stop myself. Just couldn't.