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Showing posts with the label business presentations

Banish the Boring Boilerplates!

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We've moved to a new site - WritingRiffs.com. Appreciate you checking this article out at WritingRiffs.com . We'll be deleting all the content on this site over the next few weeks. Thanks! Steve DaDonkey Disasterpieces Corporate boilerplates are boring. A waste of words. Horribly obtuse. Garbled, befuddled, perplexing, muddled obfuscatory nightmares. If they were paintings, they'd be called "DaDonkey Disasterpieces." They're written to give you an idea, a snapshot, of who the company is, what they do and basic contact info . They're typically found at the end of company news releases. The "About the Company" section. Have You Read Any? Have you read any corporate boilerplates lately? Ever? If you can, don't. If you don't, smile. You're blessed. Why? Because they're real snooze-fests. Full of taradiddle twittle-twattle. Written in a language decipherable by only two types of people. The "writer" - and aliens (sometimes o...

Saints, Sorry Sad Sacks and Storytellers ... in Business?

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We've moved to a new site - WritingRiffs.com Appreciate you checking this article out at WritingRiffs.com . We'll be deleting all the content on this site over the next few weeks. Thanks! Steve Catchy title. Metaphoric meaning built in. Good, bad, storytellers, business. Has a ring to it. Readily understood titles like “saints” and “sorry sad sacks.” I was going to add "Steve" to the title, but it just didn't ring the bell well. Besides what rhymes with sorry sad sacks, saints, storytellers and Steve? Wait a minute. "Dr. E" rhymes with Steve. And Dr. "E" and Steve are going to have a go at Saints, Sorry Sad Sacks and Storytellers in business. Who is Dr "E?" Dr. Elliot McGucken received a B.A. in physics from Princeton and a Ph.D. in physics from UNC Chapel Hill where his dissertation on an artificial retina for the blind received several NSF grants and a Merrill Lynch Innovations Award. The retina-chip research appeared in publicatio...