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HOW TO COST JUSTIFY A SOCIAL MEDIA NEWS ROOM

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We've moved to a new site - WritingRiffs.com Appreciate you checking this article out at WritingRiffs.com . We'll be deleting all the content on this site over the next few weeks. Thanks! Steve Creating or re-designing your current news room into a social news room to keep up with today's business requirements means you will have to justify the costs to the CFO. Be prepared. Your presentation will have to have a hook so powerful you can hang a hat on it. They will ask questions. Many. Then many more. Each question will have money attached. What They're Not Looking For Let me give you a powerful hint. The answers they're looking for are not impressions, views, comments, links, feeds or community building. T hey won't care how cool it is or how the features or functions are "killer." CFO's are easy to neuro-linguistically read. They'll usually give you a visceral indication of how you're presentation is faring. Presentational Logic (Make...

The Best Kept Secret of Great Presentations

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We've moved to a new site - WritingRiffs.com. Appreciate you checking this article out at WritingRiffs.com . We'll be deleting all the content on this site over the next few weeks. Thanks! Steve They Don’t Teach Moving Mountains in School I was inundated with e-mails after digi-penning the article “Animotorize - Help Banish Boring Business Presentations.” M ost agreed that the proliferation of really bad business presentations was an overbearing tax on the human mind and spirit, but more importantly, a massive waste of valuable time. Giving Good Presentations A few of the respondents challenged me. They asked me to give them examples of what I thought were really good presentations. They also asked for some resource materials that could help them learn what actually makes a good presentation and how to deliver one. 10 Great Presentation Examples So … I will. Not only will I provide ten examples of some great presentations (purely subjective) at the end of this article, but al...